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Speaker at WEST: Andres Ruiz, Business Development & Pre-Sales Consult • Products, Tata Technologies

WEST Session: In today’s fast-paced and unpredictable market, engineering and manufacturing organizations must evolve beyond static, siloed systems to remain competitive. Traditional design and production strategies are no longer sufficient to meet the growing complexity of customer demands. The key to thriving in this environment lies in adaptability—and that begins with a unified digital approach. Dassault Systèmes’ 3DEXPERIENCE DELMIA offers a powerful Virtual Twin solution that bridges the gap between design and manufacturing. By creating a dynamic, real-time digital representation of your operations, DELMIA empowers businesses to simulate, optimize, and adapt processes with agility and precision. Whether you're a small startup or a global enterprise, this platform enables seamless collaboration, faster decision-making, and continuous improvement across the product lifecycle. In this session, we’ll explore how DELMIA transforms traditional manufacturing into a connected, intelligent ecosystem. We’ll also highlight how Tata Technologies can support your journey in adopting this robust solution—helping you stay ahead of change and deliver value with confidence.

Speaker at WEST: Rita Wouhaybi, AI Fellow, Solidigm

Speaker at WEST: Susan Carlock, Co-Owner & Executive Vice President, Mursix Corporation & Murray Mentor, Inc.

Speaker at WEST: David Hallac, Founder and CEO, Viaduct

WEST Session: A recent MIT study, highlighted by Forbes , found that 95% of corporate AI pilots have failed to produce meaningful results or delivered ROI. There are many challenges and complexities that contribute to these failures, including company-wide strategy, technical system integrations, and internal cultural adoption to AI. As for the successful pilots, they often involve systems that learn, admit uncertainty, and integrate deeply into workflows, focusing on back-office functions where ROI is direct. This presentation will share lessons learned and successful use cases from the field and reveal the Top 5 focus areas every manufacturer should prioritize to turn AI pilots into ROI generating engines.

Speaker at WEST: Randy Eickoff, Founder & Head Coach, Acena Consulting, LLC

WEST Session: In this session, Randy Eickhoff, CPA, Founder and Head Coach at Acena Consulting, will walk attendees through how innovative manufacturers and product developers can leverage the R&D tax credit to uncover hidden value. Whether you’re developing new processes, improving products, or experimenting with automation, this credit could be a powerful cash generator. Randy will demystify the IRS criteria, share real-world examples, and show you how to avoid common pitfalls in documentation and qualification. You’ll leave with practical insights to help you assess eligibility and maximize savings.

WEST Session: Unexpected breakdowns, rising costs, and limited asset visibility continue to be a challenge for manufacturers, especially as teams face mounting pressure to do more with less – fewer technicians, tighter budgets, and limited time. But with the right technology and a practical approach to reliability, lean teams can shift from fighting fires to building long-term, operational resilience into every layer of production. In this session, we’ll showcase how manufacturers are using modern CMMS (Computerized Maintenance Management System) tools to drive higher uptime, extend asset life, and reduce reactive work – all without needing additional headcount or new equipment. We’ll demonstrate how top performing teams have digitized preventive maintenance schedules, deployed QR code-enabled work orders, and built mobile-first maintenance workflows that keep machines running and teams aligned. Whether you’re still using spreadsheets or looking to get more out of your current system, this session will provide a clear blueprint for building a smart, scalable maintenance program.

Speaker at WEST: Kartik Pasumarti, Vice President of Revenue & Operations, ShareCRM