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Speaker at WEST: Randy Eickoff, Founder & Head Coach, Acena Consulting, LLC

WEST Session: In this session, Randy Eickhoff, CPA, Founder and Head Coach at Acena Consulting, will walk attendees through how innovative manufacturers and product developers can leverage the R&D tax credit to uncover hidden value. Whether you’re developing new processes, improving products, or experimenting with automation, this credit could be a powerful cash generator. Randy will demystify the IRS criteria, share real-world examples, and show you how to avoid common pitfalls in documentation and qualification. You’ll leave with practical insights to help you assess eligibility and maximize savings.

Speaker at WEST: Kartik Pasumarti, Vice President of Revenue, ShareCRM

Speaker at WEST: Len Reo, President, The Attivo Group

Speaker at WEST: Rob Dusenbury, Technical Applications Director, CAD/CAM Consulting Svcs.

Speaker at WEST: Nico Amato, Lead Manufacturing Engineer, Aerojet Rocketdyne

WEST Session:

WEST Session: In this engaging discussion, an automation and robotics expert sits down with two executives from a small Southern California commercial & industrial appliance company, to explore the real-world journey of a small fabrication shop embracing automation. From initial skepticism to now multiple successful robot deployments, Bryan Montez & Pat Hundley share how their small team identified the right automation solutions, justified the investment, and overcame common barriers faced by small and medium-sized manufacturers. Attendees will walk away with practical insights into the automation decision-making process, some common lessons learned, and the cultural shifts enabling smooth transitions. Whether you're just beginning to explore automation or looking to scale your efforts, this session offers valuable takeaways for manufacturers and fabricators of all sizes & experience levels.

Speaker at WEST: Will Healy III, Global Industry Manager - Fabricated Metals, Teradyne Robots / UR

Speaker at WEST: Bryan Montez, Plant Manager, West Coast Manufacturing